TEMPE, AZ – Monday, March 31, 2008 - LifeLock® CEO Todd Davis announced today a partnership with AAA New Jersey Automobile Club that will provide a preferred discount to members and employees to protect their identities using the nation's leader in identity theft prevention, LifeLock.
"AAA New Jersey Automobile Club has recognized the threats that identity theft poses to its members and has selected LifeLock as the proactive solution," said Davis. "We are in a unique position to partner with AAA New Jersey Automobile Club and to help ensure that their members do not become the next victim of identity theft."
In February 2008, the Federal Trade Commission reported that in 2007 identity theft cost Americans $1.2 billion dollars, the highest amount ever. In 2007, the state of New Jersey ranked No. 12 on the list of identity theft complaints with more than 6,800 complaints filed with the FTC.
Located in a secure facility in Tempe, Arizona, LifeLock enables “locks” by setting and automatically renewing fraud alerts with the major credit bureaus, removing member names from pre-approved credit card offers and junk mail lists. It is backed by a $1 million service guarantee. Recently, LifeLock added an additional service to all members called WalletLock™. WalletLock works to cancel and replace all documents and personal identifying information inside a wallet if it is lost or stolen.
"For over 100 years, AAA has provided our members with security and peace of mind," said Frederick Gruel, CEO and President of AAA New Jersey Automobile Club. "We're thrilled to welcome LifeLock to our Show Your Card & Save family where, together, we can provide the added member benefit of identity theft protection."
The AAA New Jersey Automobile Club, through offices in Clark, Florham Park, Randolph, Springfield and West Orange, provides automotive, travel, insurance, financial and educational services to the residents of Essex, Morris and Union Counties.
LifeLock® (www.lifelock.com) helps consumers to protect their personal information against identity thieves, backing up its service with a one million-dollar service guarantee. Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing astounding growth. Located in a secure facility in Tempe, Arizona, LifeLock is a private company backed by Goldman Sachs, Kleiner Perkins Caufield and Byers, as well as Bessemer Venture Partners. Winner of the 2007 American Business Award for the Best Radio Advertising Campaign, LifeLock was a finalist for 10 other ABA awards, including Best New Company and Best New Product/Service. Recently the company was named recipient of the Red Herring 100 Global Award as one of the Top 100 start-up's in the world.
with the most advanced Identity Theft Protection system available!